Description or summary of the book: Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: Events & cultural environments Managing the arts & leisure experience Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.
Estimated reading time (average reader): 25H32M39S
Other categories, genre or collection: Communications Engineering / Telecommunications, Management & Management Techniques, Distributive Industries, Sports Books, Tourism Industry, Media, Information & Communication Industries
Available formats: PDF, TXT, WORD, BMP, DOC, PNG, EPUB, HTMLZ. Compressed in RAR, JAR, ACE, TAR, TGZ, RZ, ZIP